Substance is everything

Too many companies in the nutrition industry put their money into marketing instead of their products, creating watered-down supplements full of fillers and processed ingredients - but people run out to buy them because the package looks fancy or they hire a big-time social media influencer to promote. Conscious Strength focuses on substance over fancy buzzword marketing.

Supporting the local economy

We believe in supporting small businesses instead of putting money into large corporations that may not have our best interest in mind. Conscious Strength products are sourced from small manufacturers across the North American continent. While we have a couple suppliers in Canada, most are found within the United States of America, sourcing ingredients from the U.S. whenever possible.

Quality Products, Prices, and Information

How many products marketed online are decent, but they’re asking $70, $80, even $100 for a bottle that shouldn’t cost more than $40 or $50? We work to keep prices competitive so our products are affordable, while still maintaining high end quality and purity. 

Conscious Strength is also focused on giving resourceful information in the sea of viral trends and clickbait amongst social media fitness influencers. Through our blogs, long form videos, and posts on social platforms, we strive to offer knowledge and wisdom that can be used for anyone's self-development.

About the Founder

Conscious Strength was founded in 2019 by Jordan Sather. Jordan has 15 years of experience in the health and fitness field, from managing retail supplement stores, working in Chiropractic clinics, to personal training at strength and conditioning gyms. He was inspired to create his own health and fitness brand delivering both quality products and information due to the amount of shady marketing tactics, clickbait, and price gouging he saw in the nutrition and fitness industries.

He also saw how little we are taught about our health and our bodies by the “mainstream” academic and media fields, so one aspect of Conscious Strength is devoted to delivering not just helpful products, but helpful information people can use to become stronger, more healthier versions of themselves.